The success of your marketing campaigns and activities largely depends on the quality of your database. If you are targeting your existing clients using Newsletters or telemarketing, you need your own database in good shape.
There are many CRM (Customer Relation System) solutions on the market. From simple tools to complex systems linked to other business systems. We feel that data quality is more important. If you don’t have well-defined processes to ensure the quality, your database is of no use to you for any marketing campaigns.
- Analysis of existing CRM database
- Analyses of previous campaigns
- Telephone campaigns to update the database
- CRM process settings
- Implementation of CRM solution